LinkedIn is one of the most powerful professional networking tools in the world with 58 million companies listed on the platform. Not only is it a great way for job hunters to find opportunities, but it’s also the preferred way for businesses to find qualified candidates.
In fact, In 2024, 87% of recruiters use LinkedIn to scout new employees.
These numbers highlight the importance of a powerful LinkedIn profile for job seekers. So much so, that many have turned to professional LinkedIn profile writers to get a leg-up in a heavily saturated job market.
While resume writing services have been mainstream for decades, fewer have reaped the benefits of a great LinkedIn profile writer. But what exactly is a professional LinkedIn profile writer?
Let’s take a closer look into professional LinkedIn profile services and the 3 reasons why you need a professional LinkedIn profile writer in today’s competitive market:
The Skinny on Professional LinkedIn Profile Creation
Professional LinkedIn profile writers are a form of algorithmic and sociological code breakers. These writers utilize strategy and creativity to showcase your skills, accomplishments, and experiences in the most effective way possible to draw the attention of hiring managers and recruiters on LinkedIn.
Professional or executive LinkedIn profile writers achieve these goals in three ways:
Content Creation: Professional LinkedIn writers help you create “achievement-focused” stories throughout your LinkedIn profile–mostly in the “About” and “Experience” sections.
Example of an ordinary experience story compared to an “achievement-focused” experience:
Ordinary experience:
ABC Co. – User Experience Researcher
- Performed tree testing and interviews to understand user’s pain points to help guide designers.
“Achievement-focused” Experience:
ABC Co. – User Experience Researcher
- Increased user traffic by 70% by optimizing web page designs after uncovering pain points through tree testing and interviews.
By developing “achievement-focused” stories, LinkedIn writers help tell potential employers why they need you!
Profile Optimization: LinkedIn writers know how to optimize your LinkedIn profile for recruiters and hiring managers alike. They can strategically restructure your profile and content to highlight keywords and keyword phrases to boost your page’s SEO ranking and make you more visible.
A Case Study on LinkedIn Profile Optimization Services.
Customization: While the first two ways highlight the technical (algorithmic) benefits of professional LinkedIn services, profile customization addresses the sociological needs for your LinkedIn profile. Humans want to break free of the mundane! LinkedIn writers help create a unique experience that makes your profile stand out. They use visual tools or a distinct tone and voice in their copy that defines and separates you from the competition.
3 Reasons to Acquire a Professional LinkedIn Profile Writer
There are a surplus of advantages to acquiring a professional LinkedIn profile writer. However, for the sake of time, let’s focus on the big three:
Visibility
The SEO optimization to your LinkedIn profile page will skyrocket your weekly job search views (“You appeared in XX searches this week”) and profile page views. The more people get to see you and your accomplishments/qualifications, the higher the chances of being hired.
Ideal Job Prospects
It’s great to get a job offer. It’s even better to get it for a position you actually want. By optimizing and customizing your page to highlight your experiences and strengths—along with your wants—you’ll find more opportunities for positions that actually excite you!
Increased Networking
Working with a professional LinkedIn profile writing service ensures that your page is consistently up-to-date and optimized to enhance your visibility. Additionally, it creates a platform to interact with potential employers, recruiters, and fellow professionals within your chosen industry.
The Best LinkedIn Profile Makeover Services on the Market
As one of only a handful of Certified Online Job Search and Reputation Management Specialists in the World, Career Tuners has been providing results-driven professional LinkedIn profile and resume writing services to clients for over a decade. Our dedicated team of professional LinkedIn profile writers have crafted resumes that landed clients jobs at highly reputable organizations, such as Google, the White House, Microsoft, Deloitte, and more.
Ready to take your career search to the next level? Visit our LinkedIn Profile Services page.
You May Also Like: